Determine the role of price in the product’s marketing strategies

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  • Select two products, one high priced and the other low priced. Determine the role of price in the product’s marketing strategies. Contrast the two different price strategies.
  • From the e-Activity, evaluate Amazon’s pricing strategy. Select two products and compare the price to those of “brick and mortar” retailer. Determine the price strategy used for these two products in each selling venue and give a plausible explanation why price differences may occur.

Explore trends and issues in NI and their impact on nursing practice in all domains

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Course Outcomes

Through this assignment, the student will demonstrate the following ability.

(CO 6) Describe health information systems within the healthcare setting and the profession of nursing in all practice domains and settings including electronic health records (EHR), their management and patient-care information technology (IT). (PO 4)

(CO 7) Explore trends and issues in NI and their impact on nursing practice in all domains. (POs 9, 11)

Due Date: Sunday 11:59 p.m. MT at the end of Week 7.

Total Points Possible:  150

Requirements

The FierceEMR and FierceHealthIT  current topics from the Week 5 assignment will be summarized in 8-10 narrated slides for this Week 7 assignment.  Students will summarize the rationale for choosing the topic, how it will impact practice in a positive and negative manner, including pros and cons. Include discussion of how informatics skills and knowledge were applied in the process relevance to developing the assignment. In the conclusion, provide recommendations for the future. Submit completed FierceHealthIT Hot Topic narrated PPT assignment to assignment folder by end of Week 7.

Preparing the Presentation

  1. The FierceEMR and FierceHealthIT Current Topic of the Week is a recap of the assignment from Wk. 5 and must be a professional, scholarly prepared PowerPoint narrated presentation of 8-10 slides including at least three scholarly references.
  2. You should have at least 8-10 slides. It is important to note that if you could not give your presentation and someone would have to stand in for you, he or she would need to know what you were going to say. Use the speaker-notes section so that someone may step in for you and not miss a beat.

 

  1. Grammar, spelling, punctuation, and citations are consistent with formal academic writing.

 

  1. Due to the size of the file with narration, please do not include any animation.

 

Category Points % Description
Title slide has name, topic title, course, and date present 5 3 Title slide looks professional with the student’s name, HealthIT topic, course and date present
Selected HealthIT topic is presented with rationale for selection 20 13 Rationale for choosing the selected HealthIT topic if presented with some discussion in speaker notes
How this topic impacts nursing informatics presented 20 13 Provides discussion and rationale for how this topic impacts nursing informatics
Presents the nursing informatics skills that were used to develop this assignment 25 17 Presents the nursing informatics skills that were used to develop this assignment.
Pro’s and con’s of topic are presented with convincing arguments 25 17 Provides pro’s and con’s about the selected topic with convincing arguments. Some of convincing argument or rationale may be in speaker notes.
Conclusion slide with recommendations for the future present 20 13 Conclusion includes recommendations for the future presented in relation to the selected HealthIT topic.
The slide presentation includes narration and speaker notes. 15 10 The slide presentation includes narration and speaker notes.
Included 3 scholarly references to support presentation 5 3 Presentation has 3 scholarly sources cited and referenced to support the presentation
Grammar, spelling, punctuation, references, citations, and APA formatting 15 10 Grammar, spelling, punctuation, references, and citations are consistent with formal academic writing and APA format as expressed in the 6th edition.
Total  150 100 A quality assignment will meet or exceed all of the above requirements.

 

Grading Rubric

Assignment Criteria Exceptional

(100%)

Outstanding or highest level of performance

Exceeds

(88%)

Very good or high level of performance

Meets

(80%)

Competent or satisfactory level of performance

Needs Improvement

(38%)

Poor or failing level of performance

Developing

 

Unsatisfactory level of performance

Content

Possible Points = 130 Points

 

 

 

 

     

 

 

 

Title slide has name, topic title, course, and date present

5 Points 4 Points 3 Points 1 Points 0 Points
All elements are present 3 of four elements are present 2 of four elements are present 1 of four elements is present No title slide or no elements are present on title slide
  20 points 18 points 16 points 8 points 0 points
Selected HealthIT topic is presented with rationale for selection Provides appropriate rationale for choosing the selected HealthIT topic. May be presented with some discussion in speaker notes Provides some appropriate rationale for chosen topic Provides minimal rationale for chosen topic   No rationale for choosing topic provided
  20 points 18 points 16 points 8 points 0 points
How this topic impacts nursing informatics presented Provides discussion and rationale for how this topic impacts nursing informatics   Provides minimal discussion and rationale for how this topic impacts nursing informatics   No discussion or rationale provided for how this topic impacts nursing informatics
  25 points 22 points 20 points 10 points 0 points
Presents the nursing informatics skills that were used to develop this assignment Successfully provides a list of 5 or more nursing informatics skills that were used to develop this assignment Provides 4 nursing informatics skills that were used to develop this assignment Provide 3 nursing informatics skills that were used to develop this assignment Provides 1-2 nursing informatics skills used to develop this assignment Provides no nursing informatics skills used to develop this assignment
  25 points 22 points 20 points 10 points 0 points
Pro’s and Con’s of topic are presented with convincing arguments Provides at least 3 or more pro’s and 3 or more con’s with convincing discussion. Discussion can be presented in the speaker notes.   Provides 2 pro’s and 2 con’s with convincing discussion. Provides 1 pro OR con with or without  convincing discussion.

 

Provides no pro’s or con’s and no convincing discussion
  20 points 18 points 16 points 8 points 0 points

What are the issues and root causes that necessitates the enactment

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What are the issues and root causes that necessitates the enactment and/or establishment of Federal, state and local government laws, and the establishment of regulations and policies for access control? Cite such laws, regulations and policies in your particular state.

“Training Assessment” Please respond to the following:

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“Training Assessment” Please respond to the following:

  • Imagine you are a new employee in a human resource (HR) department. Your first task is to develop a stress management seminar for the employees. Determine the topics that should be covered in the seminar. Support your selection of the topics.
  • Develop criteria to assist in selecting the vendor to use for the training.

My project is CLABSI prevention

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My project is CLABSI prevention

In this assignment, learners are required to write a case report. The report should demonstrate a depth and breadth of the knowledge and skills gained in the current course and potentially solve an identified real-world practice problem.

General Requirements:

Use the following information to ensure successful completion of the assignment:

  • Use at      least two additional scholarly research sources published within the last 5 years. Provide citations and references      for all sources used.
  • Doctoral      learners are required to use APA style for their writing assignments. The      APA Style Guide is located in the      Student Success Center.
  • This      assignment uses a rubric. Please review the rubric prior to beginning the assignment      to become familiar with the expectations for successful completion.
  • You      are required to submit this assignment to LopesWrite. Please refer to the      directions in the Student Success Center.

Directions:

Identify a particular real-world problem using a PICOT template that you have used in previous courses. Include the particular clinical setting and potential health/disease issue you will examine. Identify and fully describe the research that has taken place within the last 5 years.

Your case report must include the following:

  1. Introduction      with a problem statement.
  2. Brief      synthesized review.
  3. Description      of the case/situation/conditions.
  4. Proposed      solutions describing the validity      and reliability of the research you have read.
  5. Conclusion.

Be sure to use a GLOBAL SERVICE INDUSTRY.

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1.    Be sure to use a GLOBAL SERVICE INDUSTRY. This includes: overnight delivery, fast food, insurance, finance, banking, hospitality, telecommunications, airlines, etc. More industries are listed in the Mini Lesson.

2.    Do not use manufacturers of any kind (General Motors, Kraft General Foods, Colgate-Palmolive, etc.) or Walmart. Using the wrong industry will earn you zero (0) points for the assignment.

3.    If you are not sure you have selected the proper industry, send me a quick email and I will get back to you.

4.    Select 4 countries where this business operates. Do not use cities, continents or regions.

5.    Be sure to discuss the 4Ps, plus the additional marketing elements as noted.

6.    Use APA formatting. The template is provided in the assignment.

7.    Answer all the questions as outlined.

Select a global company of your choice in the service industry. Using your selected global company as the subject matter, research the principles of marketing that impact this organization, and prepare an APA paper with the following:

 

Describe the main line of business of the company.

 

Name 4 of the countries in which the company operates.

 

Explain in detail the implementation of the 4 P marketing mix concept by the company, including the following:

 

 

Competition

 

Target market

 

Product strategy

 

Distribution strategy

 

Communication strategy

 

Pricing strategy

 

 

 

Describe any differences observed in the implementation of this concept from one country to another.

This assignment will be assessed using additional criteria provided here.

Your report must include a reference list. All research should be cited in the body of the paper. In-text citations and corresponding references should be included in your paper. For more information on APA style, please visit the APA lab. The paper should be written in third person, which means that pronouns like “I,” “we,” and “you” are not appropriate. The use of direct quotes is strongly discouraged.

Your assignment should contain a cover page, an abstract page, and a reference page in addition to the body. The body of the paper should be 3–4 pages in length, starting with a brief 1-paragraph introduction and ending with a short conclusion. The entire submission will be 6–8 pages in length.

Please submit your assignment as a Word document in APA format using the attached template.

Submitting your assignment in APA format means that you will need a minimum of the following:

 

Title page: Remember to include the running head and the title in all capital letters.

 

Abstract: This should be a summary of your paper, not an introduction. Begin writing in third person voice.

 

Body: The body of your paper begins on the page following the title page and abstract page, and it must be double-spaced (be careful not to triple- or quadruple-space between paragraphs). The typeface should be 12-point Times New Roman or 12-point Courier in regular black type. Do not use color, bold type, or italics, except as required for APA headings and references. The deliverable length of the body of your paper for this assignment is 3–4 pages. In-body academic citations to support your decisions and analysis are required. A variety of academic sources is encouraged.

 

Reference page: References that align with your in-text academic sources are listed on the final page of your paper. The references must be in APA format, using appropriate spacing, hang indention, italics, and upper and lower case as appropriate for the type of resource used. Remember, the reference page is not a bibliography, but it is a further listing of the abbreviated in-text citations that are used in the paper. Every referenced item must have a corresponding in-text citation.

Identify two (2) forms of market segmentation for your shoes, and support your choices.

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‘You will use your chosen country (from the Discussions) for this Assignment. In addition to the country, you will reference the shoe manufacturing firm (introduced in the Discussions).  (I chose Malaysia)

Write a four to six (4-6) page paper in which you:

 

Identify two (2) forms of market segmentation for your shoes, and support your choices. Then, identify two (2) target markets for each segment, and explain those choices. Note: A market segment (generally) is the group(s) the firm wants to market to; while the target market(s) is the specific market (e.g., city) that the segment(s) are located in.

 

Give examples of four (4) actionable goals for your business as you embark on your mission to import shoes into your chosen country. Describe why each goal is important to the firm.

 

Select the global product marketing program that you feel best suits your firm as a strategic alternative in your chosen country. Provide a rationale to support why you chose this program.

 

Choose the global pricing policy that will best suit your firm and selected country. Support your decision for choosing such a policy.

 

Choose the marketing channel alternative that will best suit your firm and selected country. Describe the function of each channel member.

 

Describe the sales promotions that will be used entice both consumers and trade channel partners.

 

Determine whether the firm will use salespeople or sales agents to promote and sell your products in the chosen country.

 

Use at least three (3) quality academic resources for in-text citations in this assignment. Note that Wikipedia and similar type websites do not qualify as academic sources.

 

Format your assignment according to the following formatting requirements:

 

 

This course requires use of new Strayer Writing Standards (SWS). The format is different than other Strayer University courses. Please take a moment to review the SWS documentation for details.

 

Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

 

Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.

 

Include a reference page. Citations and references must follow SWS format. The reference page is not included in the required page length.

“Communicating Policy Analysis” Please respond to the following:

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“Communicating Policy Analysis” Please respond to the following:

  • Assume you are a candidate for a director of communications for a major metropolitan county. The job will require you to communicate to the public about a host of public policy issues such as transportation, the environment, education, taxes, and economic development.
  • Propose how written and oral communication should be used to ensure public policy analyses are promoted and accepted by the general public.

Common Health Problems in Our Community

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Title

Start Date

Classroom Expectations – Example of a Discussion Post

Jan 8, 2019 12:30 AM

Maricopa County Department of Health

Maricopa County is the third largest local public health jurisdiction in the United States; it is roughly the size of Massachusetts (Maricopa County Department of Public Health [MCDPH], 2014). The county contains 27 cities and towns and at least parts of five sovereign American Indian reservations (MCDPH, 2014). Every five years the county does a community health assessment in which it identifies most important health concerns (MCDPH, 2014). These concerns are based on prevalence in the community, existence of health disparities, potential for prevention impact, and the highest number of years of potential life lost (MCDPH, 2014). Two health concerns identified in the 2012 community health assessment are obesity, lung cancer, and access to health care.

Common Health Problems in Our Community

Obesity

Obesity affects one in four adults and one in seven children in Maricopa County and increases the risk for comorbidities such as heart disease, diabetes, and some cancers (MCDPH, 2014). Obesity disproportionately affects Hispanics and American Indian as compared to white or other ethnic groups (MCDPH, 2014). According to the Maricopa County Department of Public Health (2014), If obesity continues to rise at the present rate, by 2020 Maricopa County adults will spend $910 million more on healthcare. However, if obesity declines to 1987 levels, Maricopa County adults will spend $945 million less on healthcare by the year 2020. This is a $1.85 billion difference in the cost of these alternative futures. Combating obesity aligns with Healthy People 2020 goal of promoting health and reducing chronic disease risk by eating a healthy diet and having a healthy body weight (US Department of Health and Human Services [HHS], 2016). Additional, reducing obesity would also be related to Healthy People 2020 goal of physical activity (HHS, 2016). One of the benefits of physical activity is that it promotes muscular fitness and reduces body fat (HHS, 2016).

Lung Cancer

The leading cause of death in Maricopa County is cancer with lung cancer causing the most deaths (MCDPH, 2014). Lung cancer death rates in the county is highest among Whites and African Americans (MCDPH, 2014). Smoking is the leading cause of lung cancer and one out of every seven adults in the county smokes (MCDPH, 2014). The cost impact from cancer is substantial with over $3.72 billion was spent on cancer and related treatments in 2004 (MCDPH, 2014). Healthy People 2020 has a goal of decreasing illness, disability, and death that is related to tobacco use and exposure secondhand smoke as this is the single most preventable cause of disease and death in the United States (HHS, 2016).

Access to Health Care

Access to healthcare can influence all other components of health. In Maricopa County, one in four residents have not seen a provider in the past year, while one in six delayed or did not get medical care because of cost, and one in seven does not have health insurance (MCDPH, 2014). Lower income residents were less likely to visit a doctor or have a Primary Care Provider (MCDPH, 2014).

Conclusion

The goal of improving access to comprehensive and quality health care is the same as Healthy People 2020 (HHS, 2016). To help achieve this goal, the use of Nurse Practitioners (NP) and nurse managed health clinics would expand access to health care for the low-income, uninsured, and underserved populations (Sutter-Barrett, Sutter-Dalrymple, & Dickman, 2015). Additional, this would offer opportunities to educate student nurse practitioners and increase the primary care workforce (Sutter-Barrett et al., 2015).

References

Maricopa County Department of Public Health. (2014). Maricopa County Community Health Assessment. Retrieved from http://www.maricopa.gov/4097/Community-Health-Assessment

Sutter-Barrett, R., Sutter-Dalrymple, C., & Dickman, K. (2015). Bridge care nurse-managed clinics fill the gap in health care. The Journal for Nurse Practitioners, 11(2), 262-265. doi:http://dx.doi.org/10.1016/j.nurpra.2014.11.012

U.S. Department of Health and Human Services. (2016). Healthy People 2020: Leading health indicators. Retrieved from https://www.healthypeople.gov/2020/topics-objectives